Department of Business Management

Kevin P. Shiley, Department Chair
Department Office (208) 356-1413
Department Faculty Kenton C. Anderson, Marilyn C. Anderson Chris S. Andrews, Craig D. Bell, Kimball J. Galbraith D. Joshua Holt, W. Kent Lundin, Candyce H. Miller D. Mark Nygren, Philip A. Packer

The mission of the Business Management Department is to create a learning environment for students to acquire the knowledge, skills, and experiences necessary to make an immediate contribution in the workplace, and to rapidly grow into leadership positions in their organizations. We will do this by partnering with industry and non-profit organizations to provide mentoring, seminars, consulting projects, and internships to allow the student to apply what they have learned via case study and classroom discussion. Graduating students will emerge with an innovative and entrepreneurial spirit, technological and global literacy, and key communication and problem solving skills.

Bachelor of Science Degree with a Major in Business Management Students seeking a Bachelor of Science degree with a major in Business Management must choose an emphasis area in finance, marketing or general management.

Career Opportunities Students graduating from this major will be prepared for entry-level management positions in finance or marketing; they will also receive sufficient knowledge to be able to pursue entrepreneurial opportunities in the industry of their choice after gaining relevant experience. Within the finance area, students will be particularly suited for opportunities in financial services, banking and corporate finance. Within the marketing area, students will be well prepared for careers in sales, e-commerce, marketing research, marketing services or business-to-business marketing.

Bachelor of Science in Business Management (430)

Graduation Requirements To receive a BS in Business Management, a student will need to complete the prescribed course of study with a minimum of 120 credits and a GPA of 2.25 or higher. No grade of less than C- will be allowed in core and emphasis courses. A professional Internship experience is required for graduation.

General Education Requirements

The Bachelor of Science in Business Management requires the following specific courses in fulfilling the GE requirements:

Reading and Writing: Eng 111/111C College Writing Eng 312/312C Advanced Writing for Business

Mathematics: Math 108 Quantitative Reasoning

Basic Skills Option: IS 140 Microcomputer Applications

American Institutions: Econ 111 Economic Principles and Problems-Macro

Social Science: Psy 111 General Psychology OR Soc 111 Intro to Sociology

Religion Take Rel 431 during Integrated Business core junior year

For Sciences, Arts and Letters, and the remaining 12 credits of Religion, see the General Education requirements found on pages 35-37.

Major Requirements

1. Successfully complete the Pre-Business Management Core (during freshman and sophomore years). 2. Successfully complete the Business Management Core. 3. Select and complete the requirements for one emphasis from those listed on the following two pages. 4. Select and complete 2 courses from the Enrichment Electives list.

Pre-Business Management Core The following courses must be completed with a combined 2.5 GPA prior to admission to the integrated junior business management core (No grade below C- will be accepted on any of these courses).

                                               Credits
B 101 Introduction to Business                       3
IS 140 Microcomputer Applications (also fulfills GE) 3
Econ 111 Economic Principles and 
         Problems-Macro (also fulfills GE)           3
Econ 112 Economic Principles and Problems-Micro      3
B 220 Business Communications                        3
B 275 Business & Legal Environment               3
Math 221 Principles of Statistics                    3
Acctg 201 Financial Accounting                       3
Acctg 202 Managerial Accounting                      3
Business Management Core Students with at least 60 total credit hours may enroll in these three courses if they have the prerequisites completed (see course listing for prerequisites):
B 350 Technology and E-Business                      3
Econ 358 International Economics                     3
Eng 312 Advanced Writing for Business 
        (also fulfills GE)                           3
 

These courses may not be taken until the pre-business core is complete:

Option 1: New Venture Integrated Business Core

Take these four classes together as a group:

B 301 Financial Management    3 credits___
B 321 Organizational Behavior 3 credits___
B 341 Marketing Management    3 credits___
B 383 New Venture Creation    3 credits___
                          12 Credits 

Take these classes anytime during junior year:
B 361 Operations Management             3 credits___
B 390 Readings in Ethics and Leadership 1 credit ___
Rel 431 Doctrines of the Gospel         2 credits___
 6 Credits

This course should be taken between junior and senior year:
 B 397 Professional Internship          3
This course must be taken during senior year:
 B 499 Business Strategy Capstone       3

Option 2: Stand-alone courses

B 301 Financial Management              3 credits___
B 321 Organizational Behavior           3 credits___
B 341 Marketing Management              3 credits___
B 361 Operations Management             3 credits___
B 390 Readings in Ethics and Leadership 1 credit ___
Rel 431 Doctrines of the Gospel         2 credits___
                                    15 Credits
Areas of Emphasis

Finance Emphasis
The Finance emphasis familiarizes students with the elements of financial management and provides entry-level skills for careers in a wide variety of financial areas such as banking, corporate finance, insurance, real estate, investments or financial planning.

Emphasis Requirements (15 credit hours):
1. Complete all pre-business and business core classes.
2. Complete the following required emphasis courses:
B 401 Advanced Financial Management
B 410 Investments
Econ 453 Money, Banking and Financial Markets
3. Choose two additional emphasis electives from the following:
Econ 300 Managerial Economics
B405 Management of Financial Institutions
B406 Risk and Insurance
B411 Advanced Investments
B413 Real Estate
B418 Financial Planning
B475 Financing New Ventures
Acctg 321 Individual Income Taxation
Acctg 322 Taxation of Business Entities
4. Complete two enrichment electives from the list on the following page.

Marketing Emphasis The Marketing emphasis prepares students for entry-level marketing management responsibilities, particularly in business-to-business sales and marketing, e-commerce, marketing research, retailing and marketing communications. Stresses both domestic and international marketing in an entrepreneurial or corporate setting.

Emphasis Requirements (15 credit hours):
1. Complete all pre-business and business core classes.
2. Complete the following required emphasis courses:
B 442 Marketing Research
B 454 Sales and Customer Relationship Management
3. Choose three additional emphasis electives from the following:
B 431 Global Marketing
B 444 Buyer Behavior
B 450 E-Commerce@byu-idaho.edu
B 455 Integrated Marketing Communications
B 456 Retail Management
B 459 Marketing Strategy
Comm 230 Advertising
Comm 235 Public Relations
3. Complete two enrichment electives from the list on the following page.

General Management Emphasis This emphasis is available to students wishing to design their own program to meet the needs of their specific career goals.

Emphasis Requirements:
1. Complete all pre-business and business core classes.
2. Select any five 300- and 400- level business courses and/or courses taught in other departments, subject to approval by your advisor.
3. Complete two enrichment electives from the list below.

Enrichment Electives

Choose two courses from this list:

                                     Credits
International 
Anth 340-350 People and Cultures           3
Eng 362 World Literature                   3
Geog 120 Geography and World Affairs       3
Hist 201/202 World Civilization            3/3
Hum 201/202 The Arts in Western Culture    3/3
Hum 242 Humanities of the Islamic World    3
Hist 330 History of the Far East           3
PolSc 170 International Politics           3

Quantitative/Computer Skills
Math 119 Elementary Calculus               4
CS 144 Software Development                3
IS 235 Internet Techniques                 3
IS 271 Desktop Publishing                  3

Human Relations/Training
Comm 220 Interpersonal Communication       3
Comm 240 Small Group Communication         3
Comm 250 Organizational Communication      3
Soc 323 Race and Ethnic Relations          3
Soc 357 Human Relations and Leadership     3
RLE 343 Exp Ed/Adventure                   3

Marketing Communications
Comm 110 Mass Media and Society            3
Comm 235 Introduction to Public Relations* 3
Comm 245 Introduction to Advertising*      3
Art 140 Visual Communication               3
*May not be used for both emphasis and enrichment

Public Management/Non-Profit Organizations
PolSc 311 State and Local Government       3
SW 262 Social Serv Prac                    3
SW 360 Introduction to Social Work         3

OTHERS TBD/upon approval of advisor & Department Chair

Recommended Program of Study

Freshman Year
                                     Credits
First Semester 
Religion                                   2
B 101 Introduction to Business             3
Econ 111 Economic Principles and 
 Problems-Macro                            3
Math 108 Quantitative Reasoning OR
Eng 111 College Writing                    3
GE *                                       4 
Total Credits                             15

Second Semester
Religion                                   2
IS 140 Microcomputer Applications          3
Econ 112 Economic Principles and 
 Problems-Micro                            3
Math 108 Quantitative Reasoning OR
Eng 111 College Writing                    3
GE*                                        4
Total Credits                             15

Sophomore Year

First Semester 
Religion                                   2
B 220 Business Communication               3
Acctg 201 Financial Accounting             3
B 275 Business Law                         3
GE*                                        4
Total Credits                             15

Second Semester 
Religion                                   2
Math 221 Principles of Statistics          3
Acctg 202 Managerial Accounting            3
Psych 111 General Psychology OR
Soc 111 Introduction to Sociology          3
GE *                                       4
Total Credits                             15
* 4 credits of science or 3 credits of other GE plus 1 credit elective

Junior Year 

First Semester 
Religion                                   2
B 350 Technology and E-Business            3
Econ 358 International Economics           3
Eng 312 Advanced Writing for Business      3
GE/Elective                                4
Total Credits                             15

Option 1: New Venture Integrated Business Core

Take these four classes together as a group:

B 301 Financial Management    3 credits___
B 321 Organizational Behavior 3 credits___
B 341 Marketing Management    3 credits___
B 383 New Venture Creation    3 credits___
                             12 Credits 

Take these classes anytime during junior year:

B 361 Operations Management             3 credits___
B 390 Readings in Ethics and Leadership 1 credit ___
Rel 431 Doctrines of the Gospel         2 credits___
                                        6 Credits

Option 2: Stand-alone courses

B 301 Financial Management              3 credits___
B 321 Organizational Behavior           3 credits___
B 341 Marketing Management              3 credits___
B 361 Operations Management             3 credits___
B 390 Readings in Ethics and Leadership 1 credit ___
Rel 431 Doctrines of the Gospel         2 credits___
                                       15 Credits

Senior Year
B 397 Professional Internship (completed between junior and senior year) 3

First Semester 
Religion                                   2
Area of Emphasis courses                   9
Enrichment Course                          3
Elective                                   1
Total Credits                             15

Second Semester
B 499 Business Capstone                    3
Area of Emphasis courses                   6
Enrichment Course                          3
Total Credits                             12
Minor in Business

Minor Requirements (21 hours)
1. Complete the following prerequisite courses: Econ 111, Acctg 205, B 101, B 247, IS 140
2. Choose any two of the following business courses: B 201,270, 283, 350, 380, 450, 454, 456
3. No grade below C- will be counted toward the minor

Alternate Minor Requirements for Accounting majors (25 hours):
1. Complete Econ 112, B 220, B 275
2. Qualify for junior standing in the Accounting major
3. Complete the following: B 301, 321, 341, 390
4. Complete Econ 300 or Econ 358
5. Complete one additional upper division Business or Info Systems course

COURSE DESCRIPTIONS

Accessibility of Business Management Courses:
1. B 101 and all B 200-level courses available to all students
2. B 350, 380, 418, 431, 450, 454, 456, 479 are available to all who students who have proper prerequisite courses.
3. All other Business Management courses are limited to Accounting, IS or Business Management majors who have been cleared by their departments to register for the junior core. Exceptions require written approval from the Business Management Department Chair.

B 101 Introduction to Business (3:3:0)
Prerequisite: None
Required for all business management majors. Recommended also for non-business students interested in gaining an overview of business management, marketing, accounting, human resource management, and small business entrepreneurship.

B 201 Finance (3:3:0)
Prerequisite: None
This is an introductory course to familiarize non-business majors with the basic vocabulary and substantive knowledge of personal finance, financial institutions, and business finance. The class will provide an opportunity to develop skills in effective communication, financial analysis, and problem solving. Ethics in the area of finance will be discussed.

B 220 Business Communications (3:3:0)
Prerequisite: Eng 111 and 22 credit hours
This course includes learning proper grammar, punctuation, and format of documents; analyzing, composing, and dictating business letters and memos; producing job application documents; researching and creating business reports; interviewing; and giving oral presentations.

B 247 Marketing (3:3:0)
Prerequisite: None
An introduction to the fundamental principles of marketing for non-business majors. Such topics as: the marketing environment, product development, pricing-strategy, distribution, and promotion will be discussed.

B 270 Human Resource Management (3:3:0)
Prerequisite: None
A course in supervision and problem solving in a business operation. Emphasis is given to human relations performance appraisals, communications, motivation, training, participative management, manpower planning, and OSHA.

B 275 Business and the Legal Environment (3:3:0)
Prerequisite: None
An introduction to legal aspects of establishing and operating a business. Topics covered include legal procedures, contracts, commercial paper, and business organizations.

B 283 Entrepreneur Skills (3:3:0)
Prerequisite: None
This course offers an introductory level overview of the major elements of entrepreneurship and small business management. This course is especially good for students who plan to launch a business while going to school or plan to have their own business in the future.

B 295 Delta Epsilon Chi-Business Student Association (.5:0:0)
Prerequisite: None
Fee $20
Delta Epsilon Chi is a National Organization of students in the field of business with specific emphasis on the areas of marketing, management merchandising, and entrepreneurship. This class will involve students learning skill in those areas with involvement in the business community. Leadership skills will be taught as well as opportunities to participate in state and national competitions.

B 297 Introductory Internship (2:2:0)
Prerequisite: None
For students preparing to find business related part-time or full-time work during the summer upon graduation from BYU-Idaho. The Business Department with the help of the College Placement program will aid students in locating possible business internship work stations, and prepare students in the job-getting process. (Winter only)

B 298 Coop Work Experience 2
Prerequisite: Business Division Majors Only
Non-classroom program designed for students working full-time or part-time in business related employment while attending school. Students must complete a contract (provided by the business department) with their employer allowing them to work for college credits. Other requirements include, on-the-job learning reports, hourly log reports and supervisor evaluations. This is an excellent way to obtain college credits for business work experience. (90 work hours required for each credit earned.)

B 301 Financial Management (3:3:0)
Prerequisite: successful completion of the Pre-Business Core
Part of the junior core for business majors. Covers financial statement analysis, cash management, capital structure, capital budgeting, short and long-term financial management, sources of financing, risk/return, dividend policy, and international finance. Basic mathematics of finance and spreadsheet software will be taught and used in the course.

B 321 Organizational Behavior (3:3:0)
Prerequisite: successful completion of the Pre-Business Core, Fee: $20
Part of the junior integrated core for business majors. Organizational Behavior at three levels: individual, group, and organizations. Examination of areas: motivation, team, group behavior, organizational design, structure, culture, communication, leadership, decision making, and managing change.

B 341 Marketing Management (3:3:0)
Prerequisite: successful completion of the Pre-Business Core
Part of the junior core for business majors. Designed to provide students with a comprehensive introduction to marketing principles. Topics include consumer behavior, market segmentation, pricing, product strategy, promotion strategy, and distribution strategy. Includes the use of quantitative tools in the areas of sales analysis, pricing and marketing cost analysis. Principles are applied to small and large firms, domestic and international companies, and consumer or industrial products or services.

B 350 Technology and E-Business (3:3:0)
Prerequisite: IS 140
The course will explore the ways in which technology is rapidly transforming the business world. Special emphasis will be given to ways organizations are using the Internet to become and stay competitive. The class will be taught in a computer lab where real-life examples will be used for illustration.

B 361 Operations Management (3:3:0)
Prerequisite: successful completion of the Pre-Business Core
Part of the junior core for business majors. This course will focus on operational issues common to all businesses with increased emphasis on service businesses. Topics will include scheduling, inventory management, quality control, and supply chain management. Will include regular quantitative assignments using spreadsheet-based operations management software.

B 380 Introduction to International Business (3:3:0)
Prerequisite: None
Explores international business, trade, foreign investment, and the challenges confronting U.S. firms in international environments. Analyzes how marketing, production, finance, and human resource management are affected by cultural, political, economic, and legal differences.

B 383 New Venture Creation (3:3:0)
Prerequisite: successful completion of the Pre-Business Core (to be taken together with B 301, 321, 341)
Part of the junior integrated core for entrepreneurial business majors. This course is intended to give students the opportunity to apply fundamental theories with realistic exposure to the intricacies of the business world. Core students will create, acquire funding for, operate, and close a small business. This course will be included in a special integrated class with an entrepreneurial emphasis combining B341 Marketing, B321 Organizational Behavior, and B301 Financial Management. The core content instruction will be synchronized with real-time challenges of managing the businesses.

B 390 Readings in Ethics and Leadership (1:1:0)
Prerequisite : successful completion of the Pre-Business Core
Part of the junior core for business majors. Readings in literature and periodicals to explore ethics, leadership, and other practical character-building subjects. These readings will open up additional insights to business from various perspectives. The course will primarily be presented in a discussion format.

B 397 Professional Internship (2-6)
Prerequisite: Completion of majority of junior core
With the approval and help of the Placement Center and the Business Management Internship Director, students are required to find and work in a professional business job related to their business management focus. Ninety (90) hours of quality work experience is required for each credit earned. Job portfolios, learning and log-hour reports, supervisor evaluations, problem-solving assignments are additional requirements of the Internship. Letter grades and letters of recommendation from both the company and BYU-Idaho will be issued to each student upon final completion. Internship applications and pre-registration approval can be obtained from the Internship Director's office. Internships are targeted to be completed during the work semester between the junior and senior year, but they can be completed concurrently while attending school during or after the senior year.

B 401 Advanced Financial Management (3:3:0)
Prerequisite: B 301
Financial management in the corporate setting, asset valuation, risk analysis capital decision making, financial controls, applications of financial principles to the corporate organization, in-depth coverage of securities structure and pricing, capital generation and dividend policy. Also includes working capital management, leasing and international corporate finance.

B 405 Management of Financial Institutions (3:3:0)
Prerequisite: B 301
Covers management of credit institutions including banks, savings and loans, mutual funds, commercial and consumer finance companies and investment banks. The course deals with regulation of institutions, balance sheet management, loan policy, investments, domestic and international banking institutions.

B 406 Risk and Insurance (3:3:0)
Prerequisite: B 301
Risk management for individuals and business entities including insurance and non-insurance considerations. Areas include life, health, disability, casualty, and liability. Both public and private insurance programs applicable to business and individuals will be covered.

B 410 Investments (3:3:0)
Prerequisite: B 301
Financial markets, investment vehicles, portfolio theory, asset allocation, risk analysis, valuation, evaluating performance, global considerations, buying and selling securities, and tax implications of investing.

B 411 Advanced Investments (3:3:0)
Prerequisite: B 410
Requires completion of Elementary Calculus as a prerequisite. Institutional framework of domestic and foreign securities industries, options and futures, advanced coverage of stock and bond analysis, emphasis on investment decision making with theoretical and practical applications.

B 413 Real Estate (3:3:0)
Prerequisite: B 201 or B 301
Topics include basic forms of real estate ownership, investments, fundamentals transactions, appraisal, brokerage, land use planning and financing. Financial aspects of real estate business are covered including the mortgage market, real estate lending policies, and foreclosure practices and strategies.

B 418 Financial Planning (3:3:0)
Prerequisite: B 301
Emphasizes the tools and techniques of financial planning for individuals. Subject areas include personal and family budgeting, insurance, investments, estate planning including estate and inheritance tax, retirement planning, and individual income tax considerations. The role of the financial planner will be discussed.

B 431 Global Marketing (3:3:0)
Prerequisite: B 341 or 380
Explores options in international market expansion, including export marketing, licensing/franchising, joint ventures, and wholly owned subsidiaries. Sensitizes students to differences in cultural, political, legal, and economic environments and how they affect product, pricing, promotion, and distribution strategies. Includes module on cross-cultural communication and negotiation. Requires completion of a consulting project with a business client.

B 442 Marketing Research (3:3:0)
Prerequisite: B 341, Fee: $40
Concepts and methodology for conducting qualitative and quantitative marketing research. Emphasis on solving problems faced by the marketing manager. Consulting research project required, involving the use of statistical database software.

B 444 Buyer Behavior (3:3:0)
Prerequisite: B 341
Explores how the consumer's culture and psychological make-up affect buying decisions. Includes a module on organizational buyer behavior for business-to-business relationships.

B 450 E-Commerce@byu-idaho.edu (3:2:2)
Prerequisite: Instructor Approval, Fee:$40
This course will explore the rapidly emerging world of electronic commerce. Students will apply the knowledge gained through the actual running of an Internet company. Students will be admitted to the class through an application process. The course will be divided into a class and lab portion.

B 454 Sales and Customer Relationship Management (3:3:0)
Prerequisite: B 247 or B 341
Topics include personal selling skills, managing a sales force, and developing long-term customer relationships. Include a module on negotiations.

B 455 Integrated Marketing Communications (3:3:0)
Prerequisite: B 341
Strategies in promoting products and services, including advertising, sales promotion, and public relations in an integrated marketing communications program. Includes a module on business-to-business promotion. Requires completion of a consulting project with a business client.

B 456 Retail Management (3:3:0)
Prerequisite: B 247 or B 341, Fee: $35
Topics include retail merchandising, store location, layout, pricing policy, and merchandising math.

B 459 Marketing Strategy (3:3:0)
Prerequisite: B 341, B 442
Focuses on marketing's role in gaining a sustainable competitive advantage. Covers all the steps in developing a strategic marketing plan, including situation analysis, objectives, strategies, tactics, and budgets. Substantial use of detailed case studies, involving analysis of sales and cost data to aid in product, pricing distribution, and promotion plan decisions.

B 475 Financing New Ventures (3:3:0)
Prerequisite: B 283 or B 383
An overview of all the options available to successfully finance new ventures. Financing alternatives are explored including: debt financing from venture banks, commercial banks, and SBICs, and equity financing from angels, private placements, venture capitalists, and the public equity markets.

B 479 Entrepreneur Lecture Series (1:1:0)
Prerequisite: None
Lectures by successful entrepreneurs on subjects of interest in all areas of starting, operating, and owning a business.

B 499 Business Strategy Capstone (3:3:0)
Prerequisite: Completion of junior core
This class will focus on current business topics, historic/current case studies, and team applications related to strategic business planning that cuts across all disciplines in business. The various aspects of business including finance, marketing, production, human resources, legal environment, etc., will be integrated into the problem solving and planning models. A focus will be given to the developing of sustainable competitive advantages in business. Faculty lecture and student integrated presentations in computer software, oral, and written team communications will be a part of this capstone course.


Complete General Education listing

Credit Hour Designations/Abbreviations (e.g., 3:3:3)


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