|Mass Media and Society|
|CLASS CODE:||COMM 140||CREDITS: 3|
|DIVISION:||BUSINESS & COMMUNICATION|
|GENERAL EDUCATION:||This course does not fulfill a General Education requirement.|
|DESCRIPTION:||Surveys historical and contemporary mass media and explores their current issues, with particular emphasis on societal impacts of and on the media.|
|TAUGHT:||Winter, Summer, Fall|
|CONTENT AND TOPICS:||Surveys mass communication and their contemporary issues, with particular emphasis on societal impacts of and on the media.
Mass media overview.
A spin around the Internet.
Media's effects on you.
Media and society.
Books, Magazines, Newspapers, Radio, Movies, Television
Media of the future.
|GOALS AND OBJECTIVES:||Understand the nature, history and development of the major mass media in America. Identify industry forces that shape mass media content, transmit the messages and interpret them. Determine who controls and determines the various “agendas” for each aspect of mass media. Investigate current policy issues on how media impact or are impacted by government, society, business, & consumers. Develop their own views on how mass media impact them as consumers, and determined how to react appropriately to those impacts. Survey career opportunities in mass media professions to judge their interest in such. Research and write a paper on how media impacts society or interfaces with media professions. Determine the legal and ethical challenges facing media professionals today.|
|REQUIREMENTS:||Tests, quizzes, writing a research paper on mass media, oral presentations, group and solo presentations, library research, short papers, group discussions, readings, small group work, class presentation of principles, case method discussions, discussion boards online, evaluation of written assignments, and historical timeline creation.|
|PREREQUISITES:||Communication major or minor or consent of Instructor.|
|EFFECTIVE DATE:||August 2002|